Branding in times of crisis
We are living in very uncertain times, I am only inviting you to take a deep breath and exhale.Let’s be clear. This is not a “marketing opportunity” to capitalize on, and I…
Are you a victim of Blanding?
In a modern liquid society, we seek happiness and personal reaffirmation belonging to a group and following their behavior patterns, and that differentiation within that group has the risk of…
Eco Branding / Sustainable Design
In a modern liquid society, we seek happiness and personal reaffirmation belonging to a group and following their behavior patterns, and that differentiation within that group has the risk of…